Loyalty Program

The description of a typical loyalty program based on the "Card cluster":

  • accounting is conducted in the "accounting units" - bonuses or points;
  • the rules of issuance of accounting units defines the operator of the loyalty program;
  • As a card reader can be used:
    • NFC smartphones with special application;
    • PIN-pads, used in the standard infrastructure of bank cards service;
    • PC / SC readers;
  • There is possibility to organize "loyalty club" by highlighting on the card several applications within a single data area.

There is the possibility to implement with cards of Visa and MasterCard in collaboration with the Bank.

Related business domains