Trade companies

For trading companies  the "Card Cluster" technology platform offers tools for implementation of Loyalty programs, that leads to:

  • customer loyalty increase;
  • flexibility in interaction with the client;
  • reliable accounting of charges and write-offs loyalty units (points, bonuses);
  • sales analysis and customer activity analysis;
  • growth of the effectiveness of sales and increase in revenue, cost reduction.


The distinctive features of loyalty programs based on the "Card cluster" technological platform are:

  • low cost of ownership combined with full control over the project’s life cycle the ability to use a bank card that leads to the effect of cost sharing for promotion between the Bank and other partners  and reduces the cost of card issuance;.

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